Commercial Transformation
From Click To ClientFrom Chaos to ClarityFrom Leads to LoyaltyFrom Systems to ScaleFrom Friction to Flow
Growth stalls when systems, strategy, and teams don’t align. That’s where Commercial Transformation comes in. At b10, we help rebuild your entire commercial engine connecting every step from website and CRM to sales, marketing, service, and automation. No fluff. Just a streamlined path from first click to recurring revenue.
b10 delivers Commercial Transformation
From broken systems to repeatable, efficient systems that scale – these are the outcomes.
What Is Commercial Transformation?
Commercial transformation is the strategic redesign and optimisation of every stage in your revenue engine from first click to recurring revenue. It connects your website, marketing, sales process, CRM, automation stack, client onboarding, operations, and retention strategies into one unified system.
At b10, we don’t treat these as isolated projects. We build and integrate the entire commercial model to drive sustainable, scalable growth.
We’re not just the first commercial transformation consultancy in Northern Ireland, we’re still the only one focused on delivering commercial transformation end-to-end.
Rebuild and align your digital presence with your commercial goals
Design and implement fully integrated sales and marketing systems
Automate lead flow, conversion, onboarding, and customer success
Turn data into action with live insights and adaptive strategies
From First Click to Recurring Revenue
We Design, Build, Implement, Automate & Optimise Your Commercial Engine
We rebuild your entire commercial engine from first click to recurring revenue. At b10, we integrate strategy, systems, and automation across your website, CRM, sales, marketing, and delivery operations. Our commercial transformation model connects every moving part, reduces friction, and compounds results. Whether you need a high-converting website, automated pipelines, or end-to-end managed services, we turn disconnected tools into a single, scalable growth machine.
Websites That Drive Results
Designed to Convert. Built to Scale.
We don’t just build websites. We build conversion engines. Every site is designed to load fast, rank well, and plug directly into your sales and CRM stack. Our SEO-first, UX-focused approach ensures visitors take action whether that’s downloading, booking, or buying. Built on WP Engine, WordPress, Shopify, or WooCommerce, every project is performance-tested and fully integrated into your wider commercial infrastructure.
CRM Systems That Close the Gap
Sales Visibility. Automation. Better Conversions.
From lead capture to closed deal, we build CRM systems that do more than store data, they drive sales. Whether it’s Capsule, Monday, HubSpot, Close, Pipedrive, and more, we configure, automate, and optimise pipelines, task flows, notifications, sequences, and reporting dashboards that align with your sales strategy. Your CRM becomes your growth hub, not just a database.
Sales Systems That Sell
Shorter Cycles. Higher Win Rates. Total Control.
We design, rebuild, automate, and optimise your sales process to convert more leads with less friction. From top-of-funnel to deal close, we systemise handovers, automate proposals, streamline follow-ups, and eliminate bottlenecks. Our playbooks, pipelines, and sequences create consistency, speed, and scalability for your team with full performance tracking.
Marketing That Runs Itself
Always-On Campaigns. Behavioural Automation.
We implement smart marketing systems that generate demand 24/7. From email sequences and lead scoring to behaviour-based triggers and CRM-integrated outreach, your campaigns run automatically while you sleep. Aligned to your sales strategy. Tuned for ROI. Synced with your CRM. And built for scale.
scalable Business Operations
Systemise What You Do. Then Optimise It.
We turn ad hoc operations into scalable systems. Every process from service delivery to internal handoffs gets redesigned, automated, and optimised. With SOPs, dashboards, and performance alerts baked in, your team works faster, makes fewer mistakes, and scales without chaos.
Project Delivery That Performs
Faster Handoffs. Fewer Mistakes. Happy Clients.
We streamline onboarding, delivery, and handoff across teams. With automated task boards, SOPs, and tracking tools, your client experience improves without increasing overhead. No more dropped balls or missed deadlines. Just structured execution that scales.
Client Success Systems
Keep Clients. Expand Revenue. Automate Growth.
We build account management systems that increase retention, reduce churn, and grow existing revenue. With proactive check-ins, renewal flows, feedback loops, upsell prompts, and NPS triggers, you’ll know when to act and what to offer. Embedded into your CRM and driven by insight.
Managed Services That Scale
Always-On Optimisation. No Stress. No Surprises.
We don’t just build systems, we run them. With SLA-backed managed services, we continuously improve your CRM, website, workflows, campaigns, and dashboards without you lifting a finger. We track performance, fix issues, and deliver insights so you stay ahead while we handle the backend.
Your Commercial Transformation Starts Here!
Book a quick call. Share your current setup. We’ll map your next best moves — no obligation.
How We Deliver Real Commercial Transformation
Strategy. Systems. Automation. Outcomes that Scale.
We don’t just consult, we build. As Northern Ireland’s first true commercial transformation company, every engagement starts with clarity and ends with outcomes that drive growth. From digital transformation to sales, systems, marketing, and operations, we go beyond advice — we design, implement, automate, and optimise the full commercial engine. The result? Scalable systems, integrated automation, and measurable commercial results not just better tools.
Strategic Transformation, Not Just Tech
Data Driven Commercial Transformation
Helping you define and align your commercial strategy, processes, and tech stack — ensuring every component supports growth from day one. We don’t start with tools. We start with business logic.
Automation From the Inside Out
Automate the Work, Free Up the Team
We automate manual tasks, lead nurturing, sales actions, onboarding, and customer comms — freeing your team to focus on impact. Efficiency isn’t a luxury. It’s a multiplier.
Shorter Sales Cycles, Higher Win Rates
Efficiency That Closes Deals Faster
By redesigning your CRM, pipeline, and handover process, we reduce friction, improve visibility, and help your team win more — in less time.
Performance Visibility
Know What’s Working and What’s Not
Track the metrics that matter across your commercial operations — with reporting, dashboards, and insights that inform your decisions in real-time.
Continuous Commercial Optimisation
From First Click to Recurring Revenue
We don’t stop at setup. We iterate, refine, and evolve your commercial engine for maximum ROI, recurring revenue, and compounding results. Growth isn’t a phase. It’s a cycle.
Let’s rebuild your commercial engine
Your growth isn’t stalling because of one broken tool, it’s the system. We help you design, implement, automate, and optimise the entire commercial engine. From first click to recurring revenue, this is commercial transformation that lasts.
Trusted by the Best. Built for Commercial transformation.
Our strategic partnerships unlock priority access, enterprise-grade tools, and seamless Commercial transformation.
We partner with globally recognised platforms that power real commercial transformation. From CRM and automation to website infrastructure and ecommerce, our certified relationships with Microsoft, IBM, Monday.com, Capsule CRM, HubSpot, Shopify, WP Engine, and more allow us to design and implement systems that deliver faster, smarter, and more scalable results from first click to recurring revenue.
Procurement-Ready. Delivery-Focused. Built for Scale.
delivering across the UK and Ireland’s leading public sector frameworks.
We’re officially registered with the UK’s leading public sector procurement frameworks such as Constellia, Bloom (NEPRO), and eTendersNI. Whether we’re delivering directly or supporting prime contractors, our agile structure, commercial clarity, and delivery capability ensure public sector projects move faster, stay compliant, and drive real transformation.
Insights That Drive Business Growth
From system implementation tips to digital transformation strategies, our blog is packed with actionable insights, frameworks, and case studies to help you scale smarter. Whether you’re a founder, transformation lead, or operations director — there’s something here for you.
Questions About Our Commercial Transformation Services?
Smart leaders don’t need more advice. They need clarity, traction, and systems that work.
Still Scrolling?
let’s make it count
You’ve seen what we do. You know where you want to go. Let’s build the engine that gets you there.
