About b10 | Building Commercial Engines That Scale

b10hub is about Building Commercial Engines That Scale From First Click to Recurring Revenue

b10hub is a commercial transformation firm rebuilding how organisations operate across their entire lifecycle. We design, implement, and optimise the systems, processes, and platforms that turn friction into growth — without the jargon, bloat, or complexity of traditional consultancies.
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Operational Efficiency Lift

UK-based EdTech PaaS company rebuilt its commercial and operational engine through the B10 Framework.
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Revenue Acceleration

UK-based FinTech client achieved a 79% uplift during a strategic pivot from subscriptions to card payments.
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win rate growth

Sales win rate increased from 17% to 89% after b10hub redesigned their sales process, CRM system, and demo flows.
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Global Delivery Footprint

We deliver Commercial Transformation across Europe, Africa, USA, and Australia enabling predictable execution.

the b10hub story

We started b10hub for a simple reason: the market was flooded with over-complicated strategies, bloated slide decks, and advisory firms who told companies what to do but never helped them actually do it.

We’ve been inside scaling organisations fighting bottlenecks, broken systems, and operational chaos. We’ve seen smart ideas die because the commercial engine behind them wasn’t built to support growth.

So we built what we wished existed:
A hands-on commercial transformation partner that rebuilds what’s broken, reinforces what works, and eliminates the friction that slows companies down.

b10hub exists to cut through noise, align teams, modernise systems, and deliver outcomes — not opinions.

b10hub vision and Principles

A world where smart ideas don’t fail because the systems behind them do.
We believe potential shouldn’t be wasted on outdated processes, tangled tech stacks, or disconnected teams. Our vision is simple:
Empower organisations to move fast, operate lean, and scale with precision — not chaos.

Commercial Transformation Category Leaders

Commercial Transformation isn’t a buzzword for us, it’s the discipline we specialise in. We bring structure, clarity, and a proven framework to a space where most firms still rely on broad consulting playbooks.
Our focus is simple: build systems that help organisations grow with stability and confidence.

We Operate at a Pace Traditional Firms Can’t Match

Traditional firms move slowly because their structures demand it.
b10hub is built differently. We’re leaner, fewer layers, and an operating model designed for rapid assessment, and implementation.
Speed matters. Precision matters more. We deliver both.

Strategies Matter But Execution Decides the Outcome

Every principle, workflow, automation, and platform we design gets implemented. No 200-slide strategies. No handoffs that break.
We execute, optimise, and deliver outcomes that actually work.

Engineering Commercial Ecosystems That Work Long-Term

Growth stalls when systems break.
We design, implement, automate, and optimise the full commercial engine. As a result, everything works together, reliably and predictably.
Scaling isn’t an accident.

We Think Sharper, Move Faster, and Cut Through Noise

We challenge assumptions, break bad processes, expose bottlenecks, and remove inefficiency ruthlessly.
No fluff. No layers. No politics.
Just clarity, momentum, and measurable progress.

Meet our founder

b10hub is led by Aiden Boyd, a strategist and operator who has rebuilt commercial systems for startups, established companies, and multinational organisations across Europe, Africa, the US, and Australia.

Aiden’s background spans commercial transformation, RevOps, CRM architecture, automation, digital optimisation, and operational redesign.
He has led major revenue pivots, expanded businesses into new markets, rebuilt underperforming engines, and aligned organisations from first click to recurring revenue.

Aiden leads a distributed network of certified specialists, technology partners, and delivery collaborators across CRM, automation, cloud, AI, analytics, and digital execution — enabling b10hub to deliver end-to-end Commercial Transformation at scale.

This founder-led model delivers senior expertise, hands-on execution, and multi-disciplinary delivery — without Big-4 overhead.

Aiden boyd

Founder • Managing Director

Execution First

We don’t stop at strategy. We rebuild systems, processes, and workflows across Website, CRM, Sales, Marketing, and Operations.
Our work creates predictable, scalable, measurable commercial engines — not presentations.

Partner-Powered Delivery

With 30+ technology partners and procurement accreditation, we deploy enterprise-grade solutions with speed and precision.
This founder-led, distributed delivery model gives clients Big 4 capability without Big 4 overhead.
We build commercial systems that help organisations operate with clarity, momentum, and predictable growth — backed by hands-on execution and measurable outcomes.

Trusted by Forward-Thinking Companies and Partners

b10 is an ibm Partner
b10 is a microsoft Partner
b10 is a Dell Expert Network Partner
b10 is a wpengine Partner
b10 implements monday service for catalyst
b10 is an approved vendor on gartner peer insights